” Both companies are dominant forces in America’s .2 billion online-dating industry, which in the last few years has quickly become a bedrock of the American love life.
One in 10 adults now average more than an hour every day on a dating site or app, Nielsen data show.
Erode one person or groups rights and all of our rights can be removed.
When it comes to finding love, "there's a lid for every pot," as the saying goes.
After taking off on college campuses, Tinder now boasts 26 million matches a day, and its leaders have invested heavily in maintaining its reputation as a hook-up haven for young people.
Digital technology and smartphones in particular have transformed many aspects of our society, including how people seek out and establish romantic relationships.
When we first studied online dating habits in 2005, most Americans had little exposure to online dating or to the people who used it, and they tended to view it as a subpar way of meeting people.
Today, nearly half of the public knows someone who uses online dating or who has met a spouse or partner via online dating – and attitudes toward online dating have grown progressively more positive.
The “Penetration Rate” box shows the share of active paying customers (or accounts) from the total population (adults aged 16 and older) of the selected market (market segment, region) for each year.
The “Revenue” tab shows a comparison of revenues for the leading economies in the selected market (market segment, region) and year.